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Articles about data

All articles tagged with data

What gets measured gets done

  • Charlotta Eriksson
  • 21 April 2017
  • 0

Setting up Key Performance Indicators, KPI's, for your business is not always the easiest thing to do. Where do you start? What is important? We have got a couple of steps for you to get you starte...

How filters help you read between the lines in Google Analytics

  • Charlotta Eriksson
  • 19 April 2017
  • 0

Do you want to separate internal traffic from external? Or have a separate view to just see traffic to a subpage at your site? Maybe you want a way to exclude spam referral traffic? It is all...

Be Smart with goals in Google Analytics

  • Charlotta Eriksson
  • 19 April 2017
  • 0

If you do not know where you are heading, how will you know how to get there? Goals in Google Analytics highlight what is important to your business and help evaluation of ROI.

3 views you need in Google Analytics

  • Charlotta Eriksson
  • 19 April 2017
  • 0

When creating a new property in Google Analytics, do not forget to also setup different views for different purposes. This post will teach you why it is important to have more than just one view an...

Custom alerts help saving time and effort in google analytics

  • Charlotta Eriksson
  • 30 November 2016
  • 0

Get notified when statistical variations occur in Google Analytics by setting up custom alerts. They save time, help keeping customers happy and provide a proactive way to work with eventual issues...

Annotations in Google Analytics help you See correlations of data with real-world events

  • Charlotta Eriksson
  • 28 November 2016
  • 0

Annotations in Google Analytics are like post-it notes in a timeline. They help us remember what happened when, so we can explain for example dips and spikes in our data.

3 common mistakes when setting up Google Analytics

  • My Börjeson
  • 14 November 2016
  • 0

Understanding the three most common mistakes when setting up your Google Analytics account can help you improve your data gathering. In the long run, this improves your chances of reaching your...

Identifying spam & ghost referrals in google analytics

  • Charlotta Eriksson
  • 31 October 2016
  • 0

Don't stand for spam! Find out whether you are working with false statistics and what you can do to get rid of spam and ghost referrals in Google Analytics.

Campaign URL Builder makes tracking links in Google Analytics easy

  • Charlotta Eriksson
  • 4 October 2016
  • 0

Using the free Google Campaign URL builder, you can track links through Google Analytics to see which campaigns provide the best click-through and ROI.